NEW YORK and BERKELEY, Calif.—Fox Corporation has announced that it has invested in the Series A round of funding for Eluvio and has said Eluvio will provide the underlying technology platform for Blockchain Creative Labs, Fox Entertainment’s and Bento Box Entertainment’s recently launched NFT business and creative unit.
As part of the investment, Paul Cheesbrough, chief technology officer and president of digital for Fox Corporation, will also join Eluvio’s Board of Directors.
Terms of the investment were not disclosed but Fox Corporation’s investment marks the completion of Eluvio’s Series A round at a valuation of $100 million.
The investment comes at a time when a number of studios and content creators are exploring the use of blockchain technologies for distributing and monetizing content. Source Fox Invests in the Blockchain Tech Provider Eluvio | TV Tech (tvtechnology.com)